We want this to feel mature but not old or out of touch. Still hip. Cool young dad vibe.
Effortless and confident editorial, effortlessly cool, not stiff or too commercial. Able to take movement direction.
Cool, editorial vibe trans talent.
Cool, editorial non binary talent.
We want this to feel mature but not old or out of touch. Still hip. Cool young mom for example.
Editorial, cool, not overly commercial.
